Free Time Choices
Free Time Choices™ is BUREAU’s own formula and research model, created to interpret people and to make organisations and brands meaningful to the consumer through culture. Through our close observation of people, we have identified more than 50 cultural ‘Free Time Choices’.
We understand from the insight how consumers spend their free time and what they really love, allowing us to understand individuals’ tastes, tribes, movements, media, organisations and influencers. This understanding is central to all of BUREAU’s creative processes.
BUREAU use a proprietary dynamic research group of 25 million people in the UK.
Feel the data, Free the love.